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Press & Media Kit

Official resources, assets, and information for media.

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About Pophie

Q1 What is Pophie?

Pophie is an AI Lifeform that lives with you, not inside a screen. She notices context—who's there, what's happening—and reacts in a coherent, lifelike way.

Q2 What problem does it solve?

AI is stuck in screens—smart but passive. Without a body, there's no real empathy. We give AI a physical form, turning a cold tool into an active companion you can actually bond with.

Q3 Who it's for?

Pophie is for people who value companionship in the physical world: families who want more offline interaction, and adults who want a warm, responsive presence at home.

Q4 What makes it meaningfully different?

Visual Agency, Multi-Person Conversation, and Bio-Coherence. She sees and reacts to what's happening, not just what's said. She turns when called, but remains silent when you chat with others. Her eyes, voice, and body move in perfect sync, making her feel truly alive.

Q5 Why does it matter?

The next era of AI won't live only in apps - it will live with us. Pophie shows a future where AI isn't just a tool for efficiency, but a supportive presence for well-being in our physical space.

Q6 Is it safe? How do you handle privacy?

Privacy is our foundation, not an afterthought. Pophie uses Hybrid Architecture: immediate sensing (like motion and gaze tracking) happens locally on-device for speed and privacy. Only complex reasoning goes to the cloud, strictly encrypted. Plus, she has a physical "sleep mode" - when she sleeps, she isn't watching.

Q7 When and where can I buy it?

We are targeting a crowdfunding launch around May 2026. We want our early adopters to help shape Pophie's growth. You can join the waitlist on our website today to get early access.

Q8 How much will it cost? Why is there a subscription fee?

Kickstarter pricing is tiered: $249 VIP (for backers who placed a $20 deposit in advance), $299 Early Bird (limited quantity), and $349 standard Kickstarter price. All tiers receive the same Pophie. A subscription covers her "Cloud Brain" for full conversational capability — without it, Pophie can still offer on-device presence and touch-based interactions, but rich dialogue will be limited.

Q9 Is this just ChatGPT wrapped in a plush toy?

Absolutely not. An LLM (Large Language Model) is just a "brain in a jar" - it only speaks when spoken to. Pophie is a complete Lifeform System. She has a vision to see context, memory to build relationships, and agency to act first. An LLM generates text; Pophie generates behavior.

Q10 Why did you choose a plush design instead of a robot look?

Because we didn't want to build a machine; we wanted to create a lifeform-like companion. Hard plastic feels cold and utilitarian. We chose skin-friendly plush and a warm, constant temperature to encourage touch. Connection starts with the feeling of warmth, not the hardness of metal.

Pophie Design Line

Quick Facts

Product Name
Pophie
Category
AI Companion Robot / AI Lifeform
Company
InsBotics Technology Pte. Ltd.
Headquarters
Singapore
R&D Center
Beijing, China
CEO
Tang Qi
Languages
10 at launch (EN, ZH, DE, FR, IT, ES, PT, JA, KO, AR)
Key Specs
5-DOF expressive motion, 360° rotation, dual LCD eyes, mic array with sound-source localization
Launch
Crowdfunding targeted around May 2026

Brand Assets

High-resolution logos, product photos, and B-roll.

Logo Pack

Logo Pack

Vector (SVG) and PNG formats of the Pophie logo in color, black, and white.

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Product Photos

Product Photos

High-res studio shots of Pophie.

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Lifestyle Photos

Lifestyle Photos

High-res lifestyle shots of Pophie.

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Contact Us

Press inquiries, interviews, and asset requests.

Press Team

press@pophie.com

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